Most quotes don't get a no, they get silence. Three short, friendly follow-ups turn a lot of that silence into booked jobs. Here's what to send and when.
A heat pump or re-roof quote is a big number. Homeowners rarely say no; they go quiet, mean to come back to it, and then a competitor calls. Following up isn't pushy. It's the service they expected.
Day 2: did it arrive?
Short and practical. “Did the quote come through OK? Happy to talk you through it.” This catches quotes lost in spam and opens the door for questions.
Day 5: anything to explain?
By now they've compared. Offer help with the thing that usually stalls the decision: running costs, the grant, the timeline, or what happens on the day.
Day 10: shall we keep it open?
A polite last nudge with a reason to act: “Shall we keep your quote open? We're booking installs for next month now.” Many replies come from this one, either a yes or a clear no, which is just as useful.
Stop the sequence the moment they reply, and always offer a way to opt out.
Make it automatic
The method works because it happens every time, not just when someone remembers. Set it up once and every quote gets the same three follow-ups, sent in your name, without you lifting a finger.
keep reading
ready when you are